DARRELL LODEN

Strategic Creative Direction and Copywriting

A degree in Mass Communication from Texas State University, years of pop culture consumption, an active imagination and endless curiosity has driven Darrell’s career of more than a decade as a copywriter and creative director at some of the top agencies in Dallas. Past clients include Baskin Robbins, Chili’s, FIAT, Mountain Dew, Pepsi, Dyson, American Airlines, Pizza Hut and Doritos. His experience also includes pro bono assignments for The Ad Council, Junior Achievement of Dallas and American Heart Association.

Darrell’s work has been recognized locally and nationally by Cyber Cannes Lions, Webby Awards, AAF ADDY Awards and the Dallas Fort Worth Interactive Marketing Association. Additionally, his work has been featured in Graphis, Creativity, Adweek and Taschen Books’ 2007 “Advertising Now. Online.” .